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Handouts are a good means for your
listeners to reflect on your message, recap your thoughts and follow
up on the given information. The charts can simplify complex situations
or can contain additional information such as data, sources etc. which
you did not verbally explain in detail. Handouts are not only an effective
marketing tool, they are an extension of the presentation and your
company. Always keep your Corporate Identity in mind!
Handout material must not necessarily be a print-out of your complete
presentation. It can contain only parts, be only a summary or it can
be something different which should however be connected to your message.
Think about a poster summing up your ideas or a notepad with your
company logo. Freebies are always welcome and jolt the memory when
seen!
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